Our aim is to make rural entrepreneurs, predominantly women clients, economically self-sustainable through affordable, innovative financial and non-financial solutions - micro credit being the main focus. Our culture is defined by three main principles – empowerment, self-reliance and skill development. We were honoured to be the first microfinance institution to receive the Non-Banking Financial Company – Microfinance Institution (NBFC-MFI) license from the Reserve Bank of India.
The micro loans that are provided to the women rural entrepreneurs are used only to expand their income-generating activity with the goal of having an impact on their livelihoods. A minimum of 85% of our micro loans are used for this purpose.
Being a next-gen MFI, we leverage latest technological advancements by integrating it into our core business processes. By centralising our operations and utilising a core banking software, we collect and maintain the highest quality of data for our clients.
We are the only MFI that follows a 100% cash-less disbursement through bank transfers, assist our clients in opening bank accounts and train them on how to best utilise them.